Why is James Marsden smoking a cigarette in the movie but a toothpick in the ad for "The D Train"?

This week a new comedy staring James Marsden and Jack Black opened.  The review of the movie in the San Francisco Chronicle  included a still from the movie clearly showing Marsden smoking a cigarette (top photo) but the ads for the movie and its official website show the same image (albiet with some photoshopping of the background and Black's jacket) of the two actors (bottom photo), this time with a toothpick in Marsden's mouth.
 
What's going on?