Jeremiah Mock, MSc, PhD

Associate Professor
Institute for Health & Aging
+1 415 502-5200

Dr. Mock conducts collaborative action research examining how people’s cultural context shapes their patterns of tobacco/nicotine use. As a health anthropologist, for over two decades he has focused on examining how and why people’s lived experience of tobacco use and secondhand smoke exposure is deeply rooted in culture. His research explores how cultural and political-economic change can influence tobacco use within a cultural group. He is now working on the tobacco/nicotine endgame. His work has recently expanded into examining the cultural phenomena of young people’s use of e-cigarettes, heated tobacco product (e.g., IQOS), and cannabis products.

Currently, Dr. Mock is principal investigator of a four-year study in California and the Pacific Rim focused on generating evidence to support denormalization of smoking and vaping in the great outdoors. Through the analysis of tobacco industry documents and tobacco advertising, Dr. Mock and his collaborators are identifying strategies that tobacco companies have used to propagate use of their products in outdoor settings. At parks and beaches throughout California, Japan and Thailand, Dr. Mock and his team are conducting interviews, making observations and collecting discarded waste from the use of combustible tobacco, e-cigarettes, heated tobacco products and cannabis. The goal of this study is to document the environmental impacts and nuisance of smoking and vaping in outdoor recreational areas, marine environments and wilderness habitats.

He is also principal investigator on a participatory pilot study on further documenting e-cigarette waste contamination at high schools and heated tobacco product waste at parks and recreational areas in Japan and California. In this study, his colleagues are conducting ecotoxicological analyses of collected items.

Recently, Dr. Mock led the first-of-its-kind garbology study on how teen “juuling” and use of cigarettes, cigarillos, and cannabis are polluting high school environments. His publications include the first study to document high levels of secondhand smoke exposure at popular beaches, and one of the first studies showing that beaches are heavily polluted from tobacco waste. He has also published research on the burden of secondhand smoke exposure on the respiratory health of Thai children, tobacco company interference in Thailand, waterpipe use in Syria, and smoking patterns among Southeast Asian refugee and immigrant communities in the U.S.

Dr. Mock teaches courses on health promotion planning and evaluation, public health research methods, and intercultural communication. He has conducted trainings on health anthropology and evaluation research for the Ministries of Public Health in Thailand, Cambodia and Laos, with Osaka Prefecture Department of Public Health, and at the WHO Kobe Health Development Research Center.


Trash Taxonomy Tool: harmonizing classification systems used to describe trash in environments


34. Hapich H, Cowger W, Gray A, Tangri N, Hale T, Magdy A, Vermilye A, Yu W, Ayres D, Moore C, Vermilye J, Singh S, Haiman ANK, Youngblood K, Kang Y, McCauley M, Lok T, Moore S, Baggs E, Lippiatt S, Kohler P, Conley G, Taing J, Mock J.

Tobacco Product Waste in California: A White Paper

Novotyny TE, Bialous SA, Hill K, Hamzai L, Beutel M, Hoh E, Mock J, Matt GE

A Review of Environmental Pollution from the Use and Disposal of Cigarettes and Electronic Cigarettes: Contaminants, Sources, and Impacts


MarcW. Beutel 1,* , Thomas C. Harmon 1, Thomas E. Novotny 2 , Jeremiah Mock 3 , Michelle E. Gilmore, Stephen C. Hart, Samuel Traina, Srimanti Duttagupta, Andrew Brooks , Christopher L. Jerde, Eunha Hoh, Laurie C. Van De Werfhorst, Van Butsic, Ariani C. Wartenberg, Patricia A. Holden

The Implementation Activist: How One Determined Person with a Camera Has Achieved Enforcement of Smoke-Free Laws throughout Thailand.

Asian Pacific journal of cancer prevention : APJCP

Charoenca N, Kungskulniti N, Pipattanachat V, Pitayarangsarit S, Hamann S, Mock J

Touch Deeply: A new educational approach for teaching nursing students about their humanity and the art of caring before and during the COVID-19 pandemic

Journal of Japanese Red Cross Kyushu International College of Nursing

Masaki Moriyama, Jeremiah Mock

Unboxed: US Young Adult Tobacco Users' Responses to a New Heated Tobacco Product.

International journal of environmental research and public health

Kim M, Watkins SL, Koester KA, Mock J, Kim HC, Olson S, Harvanko AM, Ling PM

Secondhand smoke point-source exposures assessed by particulate matter at two popular public beaches in Thailand.

Journal of public health (Oxford, England)

Kungskulniti N, Charoenca N, Mock J, Hamann SL

Cigarette Waste in Popular Beaches in Thailand: High Densities that Demand Environmental Action.

International journal of environmental research and public health

Kungskulniti N, Charoenca N, Hamann SL, Pitayarangsarit S, Mock J

How Thailand's greater convergence created sustainable funding for emerging health priorities caused by globalization.

Global health action

Charoenca N, Kungskulniti N, Mock J, Hamann S, Vathesatogkit P

Culture, acculturation and smoking use in Hmong, Khmer, Laotians, and Vietnamese communities in Minnesota.

BMC public health

Burgess DJ, Mock J, Schillo BA, Saul JE, Phan T, Chhith Y, Alesci N, Foldes SS

Determining the burden of secondhand smoke exposure on the respiratory health of Thai children.

Tobacco induced diseases

Charoenca N, Kungskulniti N, Tipayamongkholgul M, Sujirarat D, Lohchindarat S, Mock J, Hamann SL

Success counteracting tobacco company interference in Thailand: an example of FCTC implementation for low- and middle-income countries.

International journal of environmental research and public health

Charoenca N, Mock J, Kungskulniti N, Preechawong S, Kojetin N, Hamann SL

Building tobacco control research in Thailand: meeting the need for innovative change in Asia.

Health research policy and systems

Hamann SL, Mock J, Hense S, Charoenca N, Kungskulniti N

A pleasure among friends: how narghile (waterpipe) smoking differs from cigarette smoking in Syria.

Tobacco control

Hammal F, Mock J, Ward KD, Eissenberg T, Maziak W

Effective lay health worker outreach and media-based education for promoting cervical cancer screening among Vietnamese American women.

American journal of public health

Mock J, McPhee SJ, Nguyen T, Wong C, Doan H, Lai KQ, Nguyen KH, Nguyen TT, Bui-Tong N

Papanicolaou testing among Vietnamese Americans: results of a multifaceted intervention.

American journal of preventive medicine

Nguyen TT, McPhee SJ, Gildengorin G, Nguyen T, Wong C, Lai KQ, Lam H, Mock J, Luong TN, Bui-Tong N, Ha-Iaconis T

The tobacco epidemic in Syria.

Tobacco control

Ward KD, Eissenberg T, Rastam S, Asfar T, Mzayek F, Fouad MF, Hammal F, Mock J, Maziak W

Mapping the health and environmental situation in informal zones in Aleppo, Syria: report from the Aleppo household survey.

International archives of occupational and environmental health

Maziak W, Ward KD, Mzayek F, Rastam S, Bachir ME, Fouad MF, Hammal F, Asfar T, Mock J, Nuwayhid I, Frumkin H, Grimsley F, Chibli M

Qualitative research: contributions to the study of drug use, drug abuse, and drug use(r)-related interventions.

Substance use & misuse

Nichter M, Quintero G, Nichter M, Mock J, Shakib S

Exploring the cultural context of tobacco use: a transdisciplinary framework.

Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco

Unger JB, Cruz T, Shakib S, Mock J, Shields A, Baezconde-Garbanati L, Palmer P, Cruz JD, Edsall E, Gritz ER, Glynn T, Johnson CA

Encouraging Vietnamese-American women to obtain Pap tests through lay health worker outreach and media education.

Journal of general internal medicine

Lam TK, McPhee SJ, Mock J, Wong C, Doan HT, Nguyen T, Lai KQ, Ha-Iaconis T, Luong TN

The absence of cancer prevention for the Thai population in the U.S.

Asian American and Pacific Islander journal of health

Wannasuntad S, May S, Mock J

Successful promotion of hepatitis B vaccinations among Vietnamese-American children ages 3 to 18: results of a controlled trial.


McPhee SJ, Nguyen T, Euler GL, Mock J, Wong C, Lam T, Nguyen W, Nguyen S, Huynh Ha MQ, Do ST, Buu C

Predictors of cervical Pap smear screening awareness, intention, and receipt among Vietnamese-American women.

American journal of preventive medicine

Nguyen TT, McPhee SJ, Nguyen T, Lam T, Mock J

Community-level determinants of child growth in an Indonesian tea plantation.

European journal of clinical nutrition

Paknawin-Mock J, Jarvis L, Jahari AB, Husaini MA, Pollitt E