The Center faculty come from all four UCSF schools and conduct research and teaching in every aspect of tobacco control, from efforts by the tobacco industry to manipulate international politics to the molecular biology of nicotine addiction.
Dr. Susan M.Lee recently completed a trial investigating a smoking cessation program implemented preoperatively, through which she gained an understanding of the challenges of implementing a multidisciplinary program and techniques to overcome these challenges. She has since successfully established strong ties with community agencies, such as the Smokers' Helpline, and collaborated with other researchers, culminating in a peer-reviewed publication and implementation of the program clinically.
Dr. Leutwyler has extensive research and clinical experiences working with adults with serious mental illness, and her research focuses on identifying factors associated with poor physical health among adults with schizophrenia and conducting interventions to promote physical health among adults with serious mental illness. Currently, Dr.
Research program involves estimating the changes in direct healthcare costs due to changes in smoking behavior in large populations, and changes in exposure to passive smoking and health care cost and utilization attributable to adoption of smoke-free laws. Dr. Lightwood has done research in cost-benefit and cost-effectiveness analysis of disease prevention and management programs, cost savings attributable to smoking cessation, and the economics of infectious disease control
Dr. Ling studies tobacco industry marketing strategies targeting young adults, women, and other high risk population, and new smokeless and novel tobacco product marketing strategies. She also studies how to use tobacco industry marketing strategies to improve tobacco control programs.
Karla Llanes, PhD, received her doctorate in Health Psychology at the University of Texas at El Paso (UTEP). During her PhD training, she worked for A Smoke Free Paso del Norte, a west Texas, southern New Mexico, and Juarez, Mexico regional initiative targeting tobacco control in adolescents and adults. She has also taught several Statistics courses and Motivation and Emotion courses at the University of Texas at El Paso.
Divine Logo, PhD, received his doctorate in Public Health from the Kwame Nkrumah University of Science and Technology (KNUST). For his dissertation, he developed and evaluated a teacher-led intervention to prevent tobacco use among junior high school students in the Upper East Region of Ghana, a region identified as a priority for tobacco control efforts due to high prevalence rates.
Joanne Lyu, PhD, received her PhD in Communication from The Chinese University of Hong Kong. Prior to joining CTCRE, she was an Assistant Professor at Macau University of Science and Technology, and most recently at The Hang Seng University of Hong Kong. During her doctoral study, Joanne won a Top Student Paper award in the Public Relations (PR) Division at the 2012 annual conference of International Communication Association (ICA). In 2017, as a principal investigator, she was awarded a Hong Kong government research grant. Joanne is excited to be a member of CTCRE.
Research focuses on tobacco industry activities aimed at undermining public health, strategic positioning and messaging, marginalized populations, and emerging developments in the social construction of tobacco use. Dr. Malone is known nationally and internationally for her research on the tobacco industry’s strategic efforts to counter public health. Her work is funded by the National Cancer Institute, NIH, and by the California Tobacco-Related Disease Research Program. She has served as a consultant on tobacco industry activities for the U.S.
Dr. Marbin is the Director of the UC Berkeley UCSF Joint Medical Program (JMP). She holds appointments as HS Clinical Professor of Pediatrics at UCSF and HS Clinical Professor at UC Berkeley. Dr. Marbin is a general pediatrician who practices at San Francisco General Hospital. Prior to her role at the JMP, Dr. Marbin served as the Associate Program Director (APD) for Recruitment and for Diversity Equity and Inclusion (DEI) for the Pediatrics residency program.
CLINICAL
Dr. Gregory Marcus is a specialist in the treatment of arrhythmias, including mapping and catheter ablation for atrial fibrillation, supraventricular tachycardias and ventricular arrhythmias. He is also an expert in pacemaker, biventricular device and defibrillator implantation.
Dr. Matthay's overall focus is on improving clinical care of patients with acute respiratory failure from the acute respiratory distress syndrome and from sepsis. His research and clinical trials groups are very well funded by grants from the National Institute of Health. He also spends considerable time mentoring physicians and young faculty in career development and academic medicine.
The emergence of the legalized cannabis market, combined with the spread of e-cigarettes (which can also be used to aerosolize cannabis), have changed the tobacco market. In many places the historic pattern of youth beginning with tobacco and add